A new report released today by KPMG in Romania reveals that consumers have high standards.
Thus, Romanians expect to receive great value for money for the products and services they buy, and to have excellent interaction with employees as well as flawless service.
In 2021, FarmaciaTei.ro, 5 to go and Bolt are the Top 3 companies for customers experience. These are followed by Netflix, IKEA, Bringo, Allianz, Notino, Groupama and Zara Home.
The only two companies which remain in the top 10 this year compared to last are IKEA, which moves up two places to 5th, while Netflix moves up one place to 4th.
Interesting, Restaurants, Fast Food & Food Delivery is the best performing sector with a Customer Experience Excellence (CEE) score 4% above market average.
Two core factors have an essential impact on great experiences in Romania: perceived value & offers, and the quality of services and products.
Compared to the previous year, the market grew at a slower pace.