Polish payment fintech BLIK enters the Romanian market

More than 13 million users are already using it in Poland

BLIK, leader on the payment systems market in Poland, is launching in Romania, the second largest market in Central and Eastern Europe.

As part of Romania’s business strategy, the company plans to introduce BLIK code payments in all sales channels: e-commerce, POS and ATM. In the first phase, will focus on implementing the solution in e-commerce.

In March 2023, the management board headed by Ryszard Drużyński’, President of the Board, will sub­mit an application to Banca Nationala a Romaniei (BNR) for approval of the BLIK payment system in RON.

From 2015 to the end of 2022, in Poland, almost 2.8 billion transactions worth EUR 78.7 billion (PLN 371.4 billion) were completed in the BLICK system.

Also, at the end of December last year, 96% of banking app users in Poland said they were familiar with BLIK, and 49% chose it most often to trade. Last year, BLIK recorded the highest Brand Power index that reached 44%.

This result is twice as high as that of other well-known companies in the same payment category, such as Mastercard and Visa.

SEE ALSO: Revolut Romanian users generated over 107 million transactions in 2021

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